POP Displays – All Eyes On YOUR Products
If you could only feature your products using one type of display case, it better be a POP display. No other display is as versatile and effective, here’s why.
POP displays or Point of Purchase displays offer one thing that no other display style has: register counter position.
The sales register counter is one part of a store that more people often visit or approach, you need to use this space to your advantage.
The following tips will help you utilize POP displays at the register counter in the best way to draw customer attention, maximize sales and outshine the competition.
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Include POP Displays With Your Products For Retailers
Introduce your brand to retailers by offering a POP display full of merchandise and ask for your display to be placed at the register counter. Even if you don’t get a space at the register counter, opt for a space close by. American Acrylic Display Inc. can design any size display no matter what register counter space is available.
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Your POP Displays Should Take Center Stage
You will be competing with other displays for customer attention and ultimately, sales. Outshine the competition by incorporating your pop displays with eye-catching accessories and features. Features like magnetic doors, gravity feeding and fingerprint proof material will elevate your pop displays above the rest.
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Use POP Displays To Drive Bigger Sales
A POP display on its own will get you noticed, especially one made by American Acrylic Display Inc. For more sales opportunities its wise to use different types of retail displays that complement (or enhance) the products displayed near the register counter. This will motivate customers to purchase the whole set of products, before they get rung up at the register.
POP displays are an essential part of any product line advertising and marketing strategy. If you include them full of products at your store or retailer, enhance their visual appeal to outshine competitors and use them to incite larger purchases, your products will generate the recognition, demand and sales to keep the top spot at the register counter.